As a Pakistani business owner, you wear a lot of hats. You’re the CEO, the finance department, the sales team, and often, the chief marketer. When you first built your website, you probably thought, “I’ll write the content myself. How hard can it be?” Fast forward six months. Your blog has one “Welcome to our […]
5 Signs You Need to Hire a Content Writer (And Stop Wasting Time) Read More »
If you run a business in Pakistan, you’ve probably heard this advice a thousand times: “You need to be on Google.” And right after that, “You need SEO and content.” For many, this advice brings to mind a specific, outdated image: a page stuffed with keywords, reading like a broken record. “We are the best
Most businesses in Lahore make the mistake of relying on global SEO tools that fail to capture how local customers search online. While tools might suggest phrases like “best restaurant Lahore,” real people often type what feels natural to them—mixing English, Roman Urdu, and local slang such as “lahore ki best biryani” or “mobile kidhar
How to Find Keywords Your Lahore Customers Are Actually Using Read More »
Not every page on your website deserves to stay in Google’s search results forever. Sometimes you publish an outdated page, sensitive data slips into the index, and sometimes duplicate or low-value pages start cluttering up your visibility. In all these cases, the solution is to remove or hide specific URLs from Google’s search index. Google
In 2025, if your business isn’t showing up on Google Maps, you might as well not exist — especially in a fast-moving city like Lahore. Whether you’re running a boutique in Liberty Market, a biryani spot in Gulberg, or a dental clinic in DHA, your customers are searching for you online before they ever set
Get Found on Google Maps: The 2025 Local SEO Checklist for Lahore Businesses Read More »
When driving growth through effective digital marketing, businesses face a pivotal decision: Should they hire a digital marketing agency or build an in-house team? This question carries even more weight for Lahore-based SMEs as they look to grow their online presence while balancing costs, scalability, and expertise. In today’s competitive market, businesses must wisely choose
In Lahore’s bustling digital market, businesses of all sizes are rushing to invest in search engine optimisation (SEO) — but when they ask for quotes, the answers often leave them scratching their heads. One agency might pitch a package for PKR 20,000 per month, while another suggests PKR 150,000 for what appears to be the
What’s the Real Cost of SEO Services in Lahore, Pakistan? Read More »
A sitemap is like a roadmap for your website that helps Google understand the structure of your pages. It lists important URLs, ensuring search engines can discover and index them quickly. While modern search engines are smart enough to crawl most websites, submitting a sitemap directly through Google Search Console gives you more control, improves
In today’s fast-paced world, convenience is key. With just a simple voice command, you can get answers to questions, order food, play your favourite music, or even find a plumber. Voice search is no longer just a futuristic novelty—it’s quickly becoming the preferred method for millions of users, especially with the rise of smart assistants
Ok Google, Find a Plumber Near Me”: Is Your Business Ready for Voice Search in Pakistan? Read More »
When it comes to optimising your Shopify store for search engines, one often-overlooked file plays a crucial role: robots.txt. This simple text file controls how search engine crawlers interact with your site, allowing you to dictate which pages are indexed and which are ignored. For Shopify store owners, understanding how to edit and manage this
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